The Noughties and early 2010s were a good time to be a behavioural scientist. At least, they were if you happened to be doing the right kind of behavioural science – the sexy kind. Pick an ...

The content featured in this article is brand produced. “Some behavioural science research suggests that goldfish have an attention span of seven seconds, and North Americans have an attention span of ...

When Psychology and Economics got "married", the product was Behavioural Science. Although this discipline has elevated theoretical and practical understanding of human behaviour to previously unseen ...

"And also around upsell. At every opportunity within the customer journey on the terminal, you are asked would you like to add this, would you like to do that? Because you've got more time and you're ...

LONDON, Dec. 16, 2025 /PRNewswire/ -- Foundermatcha Ltd has introduced a psychology-driven, AI-powered platform that acts as an autonomous networking agent for early-stage founders seeking technical ...

So, presumably the marketers have got it sussed and don’t need to learn anything from those of us on the academic side of behavioural science? Well, not necessarily, and especially not if they are ...

This course is compulsory on the BSc in Psychological and Behavioural Science. This course is available with permission as an outside option to students on other programmes where regulations permit ...