Learn how connecting with prospects on social media can improve your lead-generation efforts.

Selling a short-term rental in a competitive market can feel tricky. There are more properties for sale, buyers take their time, and prices are not as easy to predict as they once were. Even good ...

Forbes contributors publish independent expert analyses and insights. I’m an investment sales broker and real estate investor based in NYC. If you’re holding commercial real estate property, there may ...

In his book, “Myths vs. Science of Selling,” Bizzi, professor of strategic management at Cal State Fullerton’s College of Business and Economics, examines more than two-dozen elements involving sales, ...

Homeowners are increasingly opting for cash home sales as a practical way to avoid lengthy listings and complex ...

Process beats perfection: Following a structured sales process consistently is more valuable than chasing the “perfect” method. Five-stage framework: Plan → Prospect → Impress → Win → Nurture — a ...

“One of the biggest mistakes well-intentioned HVAC contractors make is sending their sales team, consultants, technicians, and CSRs to different sales training to learn different processes.” Any work ...

If your firm has a client, it has a sales process. After all, somehow, a buyer of legal services became aware of your firm and expressed interest. When a specific need arose, somehow the buyer thought ...

I’m from a family of salespeople and nothing grates on me more than a salesperson representing something they don’t believe in. Any company is better off with a shiny website touting features than ...

Every business goes through a similar series of steps to make a sale. Understanding how the sales process works will help you maintain a consistent approach to turning leads into customers.

So you want to sell your car. Whether you’re upgrading to something new or no longer need a vehicle, deciding where to sell can feel overwhelming. One popular option is CarMax, ...